Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features. Free business intelligence platform with subscription, 4. In skincare marketing, there used to be two problems: ageing and acne. Kim Zolciak is an American television personality who is popularly known for her role in the television series The Real Housewives of Atlanta. BBB Business Profiles may not be reproduced for sales or promotional purposes. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. The online distribution channel has significantly changed the shopping habits of people as it offers benefits such as doorstep delivery, easy payment methods, heavy discounts, and the availability of a wide range of products on a single platform. And dont be fooled by product placement or marketing. Historically, the lions share of beauty products have been purchased in brick-and-mortar stores, but thats changing rapidly, with online sales projected to make up 48% of the total by 2023. Instead, the formulation itself determines the efficacy. Furthermore, with a rising number of consumers opting for cruelty-free products due to their increased consciousness regarding animal welfare and the environment, the demand for vegan or blends of plant-based ingredients in these products has increased. After tax, it is estimated that her career earnings are at around $3.72 million dollars, having paid $2.28 million dollars in taxes. You may have noticed that recently, certain skin care products arent available to purchase over the counter and while theyre not exactly considered prescription, you have to buy them from a doctors office. Being born on 19 May 1978, Kim Zolciak is 44 years old as of todays date 4th March 2023. Here, you can ask questions, get tips, join challenges, receive recommendations, etc. Between the fourth and the fifth season, Kim and her fianc were the subjects of the show Dont Be Tardy for the Wedding. Women in the US spend around $3,756 on cosmetics annually. Promoted by dermatologists and estheticians, these products are described as being more powerful and packed with actives than products you can buy elsewhere. Featuring products that were, at the time, little known, as well as before and after pictures of Viera-Newton's face, the Google Doc went viral. Companies that sell clean beauty products can expect to see a surge in demand moving forward. It is very hydrating, smells lovely (like the beach atmosphere) and seems to be working quickly on my stretch marks. Disclaimer: the estimates and thoughts on this site are only opinions, not facts, view terms. Like many other industries, the beauty industry was rocked by the COVID-19 pandemic. If a product is clinically tested and has good testing protocol and the results are not skewed/manipulated, you can somewhat expect to reap a benefit of the product, medical-grade or not, Olu said. Face creams and moisturizers are among the most used items as these are frequently applied. 6. As more people research and purchase beauty products online, its critically important for brands in the cosmetics industry to seize the growing opportunity of organic search. She withdrew just three weeks after an illness. If Korean beauty disrupted the game, Glossier reinvented it. As Zolciak lives in the state of Georgia, she will have had to pay around 38% in taxes on her career income. It did absolutely nothing, Learn more how customers reviews work on Amazon. Whether it works depends on the formulation and if the brand is using the appropriate testing to prove it, Olu said. Surprisingly, publishers and informational sites significantly outperform beauty brands and beauty retailers when it comes to Google organic search. The brand signed a partnership agreement with Chinas leading e-commerce platform Tmall and is focusing on collaborating with beauty startups from the areas of indie brands, beauty technology, personalization, and platform business models with a high degree of digitalization. So far, this product is really great. It's ok. Too expensive though. And even among more product-focused searches, informational websites like Allure, Good Housekeeping, and Byrdie performed well. Though customer demand and preferences will evolve as beauty standards do, the fundamental human desire to be attractive and achieve wellness through self-care will remain the same. This trend is driving the demand for skincare products with active ingredients that have healing and nourishing properties, including creams and lotions, repair creams, peels, masks, serums, powders, and scrubs. Meanwhile, La Mer with its signature ruinously expensive face cream (60 millilitres will cost you $445) grew by double digits. With many salons closed for months in 2020, there was a significant rise in demand for DIY beauty products, such as peels, masks, and waxing kits. Copyright 2023 Grand View Research, Inc. All rights reserved. What will the next few years look like for the beauty industry? Most skin care products medical-grade or not use similar ingredients, including so-called fillers. Although COVID-19 shifted consumer shopping behavior patterns within the beauty industry, theres no doubt that the industry will continue its current growth trajectory. I think thats one of the biggest misconceptions when it comes to medical-grade products, Olu said. The Asia-Pacific and North America regions account for more than 60% of the global cosmetics market. Or, as skincare customers call them, "holy grails". Posters comment on the product's "actives" (the ingredients that work to change the skin's appearance), how much of each ingredient appears in the bottle, and their effect on the skin. Add to Bag. It's souped up with active ingredients that customers know by name, thanks to influencers such as Viera-Newton, and it might come with a sample or two. These cookies track visitors across websites and collect information to provide customized ads. International Association of Better Business Bureaus. The cookie is used to store the user consent for the cookies in the category "Performance". Youll also need to optimize your video for search so it shows up for the right keywords! The convenience stores channel is projected to register a CAGR of 4.9% from 2022 to 2030. Unfortunately, she was forced to withdraw from the competition due to a stroke. in the ingredient list, but a lot of professionals like to call them fillers when that is not true, Olu said. The global cosmetics market is valued at $US530 billion. Nielsen notes that 92% of people trust recommendations made by friends or family more than any other advertising. A lady named ******** apologized and said that she was unaware of a refund. Addition or alteration to country, regional & segment scope. Maybe you know about Kim Zolciak very well, but do you know how old and tall is she and what is her net worth in 2023? Brands like Sephora and Ulta, in comparison, perform much better than the traditional beauty brands in organic search. Before starting her career as a television personality, Kim worked as a nurse in Georgia for five years. The beauty industry is a behemoth that shows no signs of slowing in growth. the smell is almost too sweet, like almond extract or something, Reviewed in the United States on August 10, 2017. You also have the option to opt-out of these cookies. Esther Olu, a cosmetic scientist, has worked with manufacturers to formulate skin care products, including medical-grade brands. (Fillers actually do have a role in skin care products, like delivering specific ingredients to the skin and mitigating irritation). My skin doesn't reallly feel truly hydrated. Makes your skin very soft. Escalating demand for face creams, sunscreens, and body lotions across the globe is expected to have a positive impact on the market growth over the forecast period. It's hard to convince people to put one on every day, so you want a formula you really like, and EltaMD UV Clear Broad-Spectrum SPF 46 is . As a result, many ecommerce and direct-to-consumer (DTC) brands saw an increase in sales due to the pandemic because millions of people had to shop almost exclusively online. Reviewed in the United States on May 30, 2017. (Non-medical brands do this, too, Olu said). For more details, please read our privacy policy. It's packaged in a recyclable, millennial pink tube that practically takes the Instagram for you, and couriered to you overnight express (free shipping), possibly with a Tim Tam (more on that later). In a December tweet, she wrote of medical-grade products: Any brand can call themselves medical grade today and nothing would happen, reads the tweet. Asia Pacific and North America account for more than 70% of the total market size, The cosmetics industry has an annual growth rate of 4.75% worldwide, Global beauty industry revenue is expected to top $716 billion by 2025. Very hydrating, non greasy and smells great! Even though their audience is smaller, theyve built a more trusted community and therefore have more actual influence. The Asia Pacific region, including China, has the biggest cosmetics market share, at 46%, followed by North America at 24%, and Western Europe at 18%. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc. Americans spend $197.01 on beauty products on average. I was pleasantly surprised. Zolciak's Total Net Worth Kim Zolciak has earned estimated total career income of $6 million dollars. After the success of season one, she was asked to continue contributing to the show for seasons two, three, four, and five. 7 Proven Business Growth Strategies that Work (+ Examples), How Byrdie Toppled Billion Dollar Beauty Brands (Without Ads), Organic Growth 5 Strategies to Drive Sustainable Growth, Download Terakeets Beauty Industry Report, Deodorants, Personal Care Products, Feminine, Interactive tools/apps (like the Fenty shade finder). Kim shocked her fans when she publicly confessed that she is a bisexual. It's exclusive, more expensive and claims to be "better" than regular skin care but, while it can be great, it's not a regulated term. The female segment held the largest revenue share of over 60.0% in 2021 and is expected to maintain its lead over the forecast period. In addition to its stake in Deciem, Este Lauder now owns GlamGlow, known for its Instagram-friendly face masks and distinctive packaging. Compared to over-the-counter products, medical-grade skin care (sometimes called professional-grade or clinical on labels) is touted to be better formulated, with higher quality and more effective ingredients that can reach deeper into the skin. While Western customers have been long taught to cleanse-tone-moisturise, Korean women are somewhat more serious about their routines, opting instead for a 10-step program of cleanse-cleanse again-essence-toner-serum-ampoule-sheet mask-moisturiser. b. However, thats changing rapidly, with online sales projected to make up 48% of the total by 2023. The beauty and personal care market will hit a jaw-dropping market size of $716.6 billion by 2025. Your transaction & personal information is safe and secure. The con: Hard to manage the slick bottle while applying. If beauty companies publish content around informational keywords and optimize the on-page elements, then they can more effectively reach customers who are in the early stages of the buying process and nurture the relationships until prospects are ready to purchase. She later found love in the arms of footballer Kroy Biermann, and the two got married in 2011.